After a 31-year tenure on the Las Vegas Boulevard, the dancers from the production Jubilee! executed their last choreographed kick in 2016. The show, known for its elaborate costumes created by style icon Bob Mackie, came to an end due to declining audience numbers and critical critics who called it a spectacle “a relic of another era”.
Currently, roughly eight years later, the showgirl, or at least the showgirl aesthetic, is experiencing a revival.
A King of Sparkle
Known as the “king of sparkle”, Mackie has made over-the-top showgirl glitz his signature style, clothing everyone from screen legends to pop royalty. Earlier this month, a “see-through” bodysuit he created for Cher in 1978 fetched $57,600, far exceeding its projected value, while a metallic fringed bodysuit with reflective wings that Mackie crafted for Tina Turner for a 1977 performance sold for $19,200.
“In my view it looks more enticing for the younger performer who is looking for something other than what they grew up with”, he explained to a publication. “Today's artists are striving for a theatrical, more spectacular, attention-grabbing, memorable statement.”
A Pop Culture Resurgence
It’s a look that sashayed all the way to the epicenter of mainstream fashion in 2025 largely due to a global pop icon. Earlier this year, the cultural juggernaut wore one of Mackie’s original Jubilee! costumes on the cover of her 12th studio album. The bedazzled bra and thong, plumed armbands and glittering headpiece were tailor-made for a record called The Life of a Showgirl.
She isn't alone. This year, glamorous nods have been embraced by singers including Sabrina Carpenter as they whizzed across arena stages in glitter, cut-outs and plumes, illuminated against overstated sets. A top stylist Lorenzo Posocco explained to Vogue he wanted to bring “a showgirl attitude” to her Radical Optimism tour – drawing from pictures from the 1950s, Lipa’s dancers waved giant feathered fans.
Drawing from History
Modern stars and other hitmakers also reference 19th-century performances, including classic theater and ensemble references. The final look are poles apart from the late-century pop style of crop tops and baggy pants, and street-style dance moves that preceded this trend.
But some critics are on board with this showgirl renaissance. An ex-showgirl, a one-time Jubilee! showgirl who entertained in the early 2000s says the trend is “puzzling”. She thinks the word showgirl is being “treated as an umbrella term encompassing everything from The Radio City Rockettes to Broadway performers and now apparently modern pop stars.”
The Highly Sought-After Retro Look
For younger and young adult stars, Mackie’s retro designs have become incredibly sought-after. In 2024, a style icon honored to one of Mackie’s first major stars, Cher, when the star wore a semi-sheer beaded dress created by the designer in 2001, which was similar to one he designed for Cher to wear in 1967. Months after, a singer paid an private amount to buy the Mackie fringed mini dress she had worn at an awards show to perform at the Grammys. In September, Carpenter wore a series of classic Mackie designs at the MTV Video Music Awards. They are also a popular item among fashion collectors.
“This style bring about nostalgia for a past glamour,” says an archivist, a curator at the a Las Vegas university, who researches the story of showgirls. “Currently it is considered a sort of ‘toned-down’ sexy because it has been modified. It has got all the elegance, the rhinestones and the shine but without the bare skin.”
A Than Simply Style: An Icon of Las Vegas
She says showgirls are central to the imagery of Las Vegas. She points to former mayor Oscar Goodman who, during civic functions, was surrounded by two showgirls. Although Las Vegas no longer has any showgirl-based productions, the historian says they are still employed as an symbol of the city, being present at gatherings and in marketing. “The showgirl is still a remaining symbol of Las Vegas spectacle,” Chung says.
The Appeal of Transformation
The former showgirl says the transformative effect of a stage character is part of the appeal. This is a notion the singer hints at in a new documentary series that shows the off-camera action from her massive 2023 Eras tour, which included exhausting rehearsals, training and countless shows across dozens of cities, each lasting 3.5 hours.
She describes her own stage routines as “like completing an endurance race in high heels every night”. Her headpiece weighed 34lbs. “I had to support it all the way up the staircase to the stage from the backstage area three floors below in the basement. I had to head up ahead of time for my cue so I could catch my breath before I went on stage. You’re working hard the whole time but creating this image that it’s simple and beautiful and ethereal.”
Perhaps this is where the appeal of the showgirl really resides. In the complexity of 2025 there is a desire for a break from reality. What better figure to turn to than showgirls, who have always represented dreams, flawlessness and a realm where nobody makes a mistake.